Tuesday, April 3, 2012

Marketing Creation

Lately the creative side has been put to heavy use. I've been planning for a huge women's event at my church, which I'll refer to in a future blog. But I've also been busy with my wedding tasks.
After receiving a job to plan a wedding that is outside of the church that I'm already working with, I decided I should put together a marketing piece for brides that may be seeking additional help.
I asked one of the pastor's at the church if my marketing piece could be shared with the couple's that came in who were interested in renting the church facility. They were glad to pass my information along!
As I pondered over what I wanted this piece to say I came up with an idea that totally took on a representation of a wedding. I put together a "wedding invitation." Each couple will be handed an envelope that is "addressed, " Getting Married! On the inside of the envelope flap, it reads, But...
The top half of the invitation gives reasons as to why they may need a wedding planner's assistance, and the bottom half encourages them to contact ACO Events.
Along with the invitation is a response card. The bride is to check off the services they are interested in. Inside they leave their contact information. After I receive the card, I will have a phone call to make!
Creating is so much fun!

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